animation & interactive media

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Course and semester outline:


This semester will lead to a discovery of the discipline. A series of assignments, projects and production exercises will build your confidence as you develop familiarity with foundation craft skills that lead to artistic and technical control over the medium. It is a time for play and experimentation as you have the opportunity to explore a wide and diverse range of production techniques in order to discover what genre, medium and mode of production work best for your individual talents and ideas. During this time, you also gain an insight into the various production stages, from script concept to on-screen realisation, that are required to see various types of projects to their successful conclusion. Concurrent with these activities, formal script writing classes help you to progressively refine a major project proposal to be undertaken during the second semester. This semester consists of the following four courses:

Storytelling (COMM2172)
In this course you will examine narrative structures and strategies for creative media practice.  The course will cover both theoretical frameworks and the technical capacity to tell a story within the relevant medium.  This will include harnessing the attributes of the medium of animation and interactivity in order to engage the audience.

Concept Development (COMM2168)
This course focuses on the generation and formulation of ideas.  It encourages you to consider a variety of ways to shape and develop a concept and communicate it effectively to an audience. You will articulate an idea for your creative project(s) and develop your concept. This course will expand on your existing writing, drafting, pre-production and/or production management skills.  

Collaborative Studio Practice
In recognition of the collaborative studio-based nature of work in the animation and interactive media industries, you will work in teams on a number of assignments where your capacity to perform as a productive team member is evaluated. Various assigned project briefs will have either formal or informal structures to give you insights into the responsibilities and obligations of working as part of a large or small team. You will also be exposed to the production, time management and communication strategies necessary to achieve the full creative potential of team-based production within the context of a studio environment.

Individual Studio Practice
This course provides you with the opportunity to apply animation, interactive or real-time principles and production techniques to a resolved self-directed minor project. You are expected to apply the knowledge gained in the Concept Development and Storytelling courses to the production of a creative product. You will consolidate the craft skills necessary to realise your own original concept so its ideas can be communicated to an audience in the most effective manner possible while gaining a working knowledge of the specialised pre-production, production and post-production processes required to bring any time-based media project to a successful conclusion. This activity allows you to rehearse a complete production cycle as a creative individual and develop a viable working method that may help inform your Major Project in the following course.


This semester gives you the opportunity to apply the knowlege gained in semester two, to a major project of your own chosing. Intensive immersion in applied studio practice over a sustained period of time will give you essential experiential knowledge in animation and/or interactive media production and will contribute to the development of an appropriate portfolio for establishing or further developing a career within the animation and interactive media sectors of the industry.

Major Project
In this course you will produce an engaging personal work, in which you take a substantial prime creative role (writer / director / animator).  This will refine and deepen your understanding of the nature of the selected medium and the production methods associated with a particular type of creative work. You may choose any genre or media type encompassed by this program providing it harnesses the intrinsic attributes of animation and/or interactivity. This project allows you to display your mastery of craft and your understanding of the potential of various audiovisual elements and narrative structures to communicate complex ideas in ways appropriate to time-based media. Your project concept should be based on a realistic evaluation of the time frame and resources available as well as your individual abilities.  You are expected to participate constructively in building a community of creative practitioners that forms and develops its own knowledge base while seeking informed criticism of your work in order to develop your personal working methods into a mature professional practice. The best projects produced during this semester will be exhibited to an audience at the end-of-year screening / exhibition.

Completion of semesters 1 and 2 constitutes the qualification: Graduate Diploma of Creative Media (Animation & Interactive Media) (GD143AIM). Students may exit the program here, or continue for another semester of study. The third semester of study includes the following modules:

This semester gives you the opportunity to reflect upon the experiences encountered during the past two production semesters. It also provides the time to consolidate your knowledge through intellectual and scholarly inquiry as you prepare to engage with industry at a high professional and creative level. Note: This semester is also used as the entry point to the program for the July mid-year intake. This semester consists of the following three courses:

Research Strategies (COMM2068)
This course module will develop the student's ability to undertake a systematised investigation of any given topic. This will occur through the study of various research methodologies and of the outcomes of exemplary research investigations. Familiarisation and utilisation of appropriate research strategies will help inform the documentation process required in the following course.

Entrepreneurship for Creative Practitioners (COMM2069)
This course will equip you with a better understanding of common business principles and practices specific to the creative industries. The course encompasses professional practice issues arising from the preparation of diverse documentation, legal and moral obligations, understanding and formulating contracts, intellectual property, communication with clients, tendering, writing grant applications, marketing and project management.   Issues addressed also include responsibilities arising from working within a team, the impact of globalisation, entrepreneurship and how the consideration of future trends can provide new opportunities for the independent freelance practitioner working within the Creative Industries.

Reflective Practice & Exegesis (COMM2350)
Students will be required to critically reflect on their first two semesters of studio practice and screen narrative work, particularly within the context of their second semester Major Project produced in
COMM2347. This critical reflection will draw upon each student's own archive of experimentation, concept development, technical proofing, decision-making, time management and production methods deployed to create their work and will be documented in a highly focused illustrated 7,000 word report. Students are expected to apply the knowledge gained in Research Strategies (COMM2068) to use appropriate research strategies and comparative processes to look outside the object of their case study investigation in order to locate it within a relevant set of cultural, technical or theoretical references (a discursive context). Each student will be assigned a supervisor with the appropriate expertise to oversee the compilation of the report. The practical research, reportage and communication skills developed by this module will help the student to work professionally within a collaborative industry environment, and to be acutely aware of the importance of trends, influences and a wider historical and cultural frame of reference when developing new projects.

Note: In the case of mid-year commencement, Semester 3 of the program is taken first. The Reflective Practice and Exegesis course will then serve as an orientation to the field, and as a means to prepare the ground for the following semesters of creative project work. Students are required to research and formally document, historical, cultural, technical, or production processes in order to develop a body of knowledge that will assist in making their projects in Semesters 1 and 2 in the following year, giving students the opportunity to refine their ideas well in advance of the production semesters. Students will interrogate and research their projects, identify potential production problems and exchange their experience with peers.

Completion of these three semester modules in conjunction with semesters 1 and 2 will constitute the qualification: Master of Creative Media (Animation & Interactive Media) by Coursework (MC142AIM)

animation & interactive media

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